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The impact project PlanetY was created during the Covid pandemic ๐ŸŽญ over a few zoom calls, discord chats and virtual ๐Ÿบ by three successful entrepreneurs, investors and author from the gaming & tech, consulting & non-profit sectors. We are supported by a balanced โš– mix of purpose-driven brands, benevolent & impact investors, NGOs, as well as climate & biodiversity scientists ๐Ÿ˜Š.


We bring a fun, lightly rebel ๐Ÿ˜‡ and sustainability-focused virtual world to the 2.5+ billion gamers community. We empower them to save our climate & biodiversity – for real! ๐ŸŒ๐ŸŒ๐ŸŒŽ


By engaging with our action and build games ๐Ÿ’ช๐Ÿ’ก๐ŸŒฑ in the virtual & virtuous PlanetY world, gamers not only have fun but also directly co-finance climate change mitigation, biodiversity conservation and education NGOs in the real world!


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Cedric Brusselmans

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Co-founder, Vision & Partners

Two tech start-ups, successful exits

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Cederik Haverbeke

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Co-founder, Game & Tech

Game dev - Danone, ThePark, ...

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Dr. Arnoud de Vet

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Board member, Strategy & Org

Org. Design Author, ex-McKinsey

Kate Antipova

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Community Manager
Digital marketing & community development

Catmoon Productions Team

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Game Development
Catmoon Productions LTD.

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TSG Team

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Game Development

Tractor, Set, GO!

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Game Development
Onix Systems, LLC

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Sorouch Kheradmand

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Advisor, Sustainability & Gaming

Senior Director, Schneider Electric, Singapore

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Guillaume de Dorlodot

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Advisor, Climate & Tech

CEO, Startup Basecamp, USA

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Onix Systems Team 

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Rudy Provoost

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Mentor, Governance

Board Elia, Randtsadt, Vlerick..., Belgium

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Jayesh Parekh

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Mentor, Impact Investing

Managing Partner, Good Startup, Singapore

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Michael Kosic

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Steering Partner

Founding Partner, Loyal VC, Canada

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Helen Vasilevski

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Advisor, Marketing

Managing Director, flect., Switzerland

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Giacomo Tognoni

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Advisor, Gamification

CEO at Gaming & Blockchain Gaming Studios, Slovakia & Hong Kong

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Dr. Sebastien Raoux

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Advisor, Nature Solutions Team

IPCC Lead Author, Argentina

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Dr. Sara Vicca

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Professor at UAntwerp 

Bioengineering - Climate mitigation

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Linlin Wills

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Advisor, Brand Storytelling

Author "Brand Hacking", USA

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